Browse
Advertising and Sales Promotion Strategy cover
Book

Advertising and Sales Promotion Strategy

BOOK · 1997 · 528 pages · By Gerard J. Tellis

Business & Economics
Synopsis

Gerard Tellis clearly communicates all aspects of promotion using the most recent social sciences research findings, to enable prospective managers to design their own successful strategies.

Recent reviews
No public reviews yet. This page fills in as people log Advertising and Sales Promotion Strategy.
Advertising and Sales Promotion Strategy reviews and loggit score · loggit