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Book

Marketing in Customer Technology Environments

BOOK · 2020 · 204 pages · By Devanathan Sudharshan

Business & Economics
Synopsis

With the rise of virtual reality, augmented reality, the internet of things and more, customers are more engaged, more involved, and easier to reach than ever;while being inundated with increasing amounts of marketing material. This straightforward guide takes you through these new technologies and shows how to leverage them to reach new markets.

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