Browse
Strategic Sport Communication cover
Book

Strategic Sport Communication

BOOK · 2007 · 416 pages · By Paul Mark Pedersen, Kimberly S. Miloch, Pamela C. Laucella

Business & Economics
Synopsis

This is an introduction to the wide-ranging world of sport communication, integral to the successful management, marketing, and operation of sport organisations at all levels. The text outlines the full breadth of the communication industry, including the many professional careers available to students and practitioners.

Recent reviews
No public reviews yet. This page fills in as people log Strategic Sport Communication.
Strategic Sport Communication reviews and loggit score · loggit